Learn More About ShopWell
ShopWell helps you find foods you'll love through...
Personalized Profiles
Creating a ShopWell profile is your first step towards understanding how well a food fits your nutritional needs. The ShopWell scoring system combines respected nutrition guidelines from the Institute of Medicine (IOM)*, the USDA, and peer-reviewed medical research journals with the knowledge and experience of Registered Dietitians. By specifying your age, gender, medical condition or personal preferences, you will receive a score that is uniquely yours.
or back to top
A Searchable Food Database
With over 40,000 products and growing, we have an extensive collection of foods that you can search. Our products come from the USDA National Nutrient Database and from Kwikee®, a respected information database for the food and beverage industry that is constantly updated as new products are added to the market. If you don't see a product you'd like to know more about, please let us know.
or back to top
Customized Food Scores & Info
We customize food scores and information based on the profile information you provide. Our in-depth algorithm was created in collaboration with a panel of registered dietitians drawing on trusted sources, such as the IOM*, the USDA, and peer-reviewed medical journals, to evaluate foods based on their ingredients and nutrient content. Foods are scored on a scale of 0-100 and color coded as (70-100) strong match for you, (40-69) medium match for you and (0-39) weak match for you.
or back to top
Suggested Alternatives
With so many food choices out there, why eat the same thing over and over again? We suggest "Other Products You Might Like" that score well for your profile and are similar to the product you're viewing.
or back to top
Easy-to-Create Lists
ShopWell lists provide a place for you to save interesting products that you've found. Create lists for favorite foods, good snacks for toddlers or products you want to avoid. Or make shopping lists to take with you to the grocery store so that you can start bringing healthy products home to your family.
or back to top
Healthy Eating made Simple!
Finding healthy foods doesn't have to be complicated. With the help of ShopWell, all you have to do is create a profile. From there, we'll provide personalized food scores and information that are relevant to you as an individual with unique preferences and needs. Start using ShopWell and discover foods you'll love!